Category Archives: Learn Facebook Advertising

8 Tips to Dramatically Increase Facebook Ad CTR

Here are practical tips to increase Facebook Ad CTR and boost campaign efficiency. By increasing the CTR, Facebook rewards you with lower CPC. A lower CPC means that you generate more visitors to your website with the same campaign budget. Consequently even if you website conversion rate remains unchanged, due to higher number of visits, you… Read More »

5 Unique Facebook Ads Targeting Tips

Maximize the potential of Facebook ads. Use these unique Facebook ads targeting tips that many of you digital marketers may have not considered earlier. Over the last one year, the Facebook ad platform has evolved tremendously to allow advertisers to serve ads with higher audience precision, and also at the time of the day that a… Read More »